THE SCHOOL OF SALES
EXCELLENCE
Master the skills that separate top performers from everyone else. From foundational selling to advanced consultative techniques, build capabilities that drive measurable results


Develop Capabilities That Transform How You Sell
The School of Sales Excellence equips you with the critical skills to connect deeply with clients and drive measurable results. Programs are designed for working professionals: ~2 hours per week, blended learning (self-paced + live cohorts), and immediate application to real deals and challenges. Every session is built around what sellers actually face in the field.
Who This School Serves:
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New sales professionals building foundational skills
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Elite sellers pursuing consultative mastery
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Sales teams looking to establish consistent processes
MODULES
Module 1: Sales Foundations (2-day Intensive)
This module is for new sales professionals, career changers, early-stage reps seeking to establish a strong foundation.
Learning outcomes include:
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Establish a consistent, repeatable selling process
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Master territory management fundamentals
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Develop a compelling personal value proposition
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Learn strategies to gain access to the right clients
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Build confidence in client conversations
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Understand the psychology of buying decisions
Format:
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2 consecutive days (virtual or in-person options)
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Interactive workshops with extensive role-play practice
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Real-world case scenarios from financial services
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Daily reflection exercises and application planning
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Small group breakouts (maximum 20 participants)
Certificate: Sales Foundations Digital Badge
Module 2: Sales Effectiveness Certificate (9 weeks)
This module is for active salespeople seeking comprehensive skill development.
Learning outcomes include:
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Master the 5-stage sales process from prospecting to close
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Improve prospecting effectiveness by atleast 30%
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Conduct discovery calls that uncover real client needs
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Deliver compelling demos that drive buying decisions
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Navigate objections with confidence and skill
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Position yourself for promotion and career growth
Format:
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~2 hours per week commitment
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Breakout groups for role-plays and peer coaching
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Applied learning: Real deals/challenges for each session
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Final exam: 25 questions, 80% passing score
Certificate:
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Sales Effectiveness Certified Professional digital badge
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(LinkedIn-shareable)
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Certificate of Completion (PDF)
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Alumni Network Access
Module 3: Advanced Sales Mastery (3 Months)
This module is for Elite performers seeking top 1% status.
Learning outcomes include:
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Master consultative selling at C-suite level
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Navigate complex, multi-stakeholder deals
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Build executive presence and influence
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Develop strategic account plans for enterprise clients
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Mentor and coach junior team members
Format:
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Monthly live sessions
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1:1 executive coaching
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Self-paced advanced modules
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Capstone project: Present a targeted sales plan
Certificate:
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Advanced Sales Master digital badge
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Alumni Mentor status